When creating a Strategic Plan for your business, understanding your external market is essential to creating that roadmap for where you want to go and the things you need to do to get there. By having a clear view of the market, you can more accurately define the Opportunities for your business as well as […]

Brand IS a competitive advantage
One of the most commonly overlooked sources of competitive advantage is brand. Branding is not just advertising, nor is it simply a catchy name for a company or product. The most important value in a brand is the value that it holds for actual customers. This value is very difficult and […]

What technology should we invest in this year? Which product or services should we be looking to enhance? What initiatives are a better use of our time and money? How do you prioritize?
Making important decisions about how best to spend money and time can be stressful and confusing. The strategic planning process is designed to […]

The next line could be, \”Will it Derail Your Sale?\” We have seen it go both ways, unfortunately. If a deal does blow up, everybody looses. The seller has spent six months of divided focus and many of the normal business development activities have been put on the back burner. His or her business will […]

Strategic planning examines the pitfalls in the current management of organizations, companies or concepts and plans for safe movement towards upward growth, in future. Strategic planning training lets organizations, companies and individuals update their aims and identify capabilities, thereby trying to harness the resources required for being upwardly mobile. Strategic planning training is targeted at […]

An old philosophy in business is, \”If you want it done right, you better do it by yourself.\” Well let me say that if this is your belief now, it will be difficult for your business to survive in the future. That is the old way of doing business and today I want to share […]

In the past month, I have asked dozens of businesspeople about their plans for the coming year. In response, many of them have replied with sincerity and determination, \”I am going to take my business to the next level.\” I am amazed how many people have said exactly the same thing.
It\’s the clich […]

Financial Data
In this portion of your business plan, you will be supplying financial information pertaining to all aspects of your company. This section shows that your business idea is viable and practical. It is crucial in determining if your business plan is going to be able to attract any investment in your business idea.
If […]

1. Executive Summary
All potential bankers, investors, and partners read your executive summary to give them an overall idea of your business. It tells lenders if it is a safe idea to invest in your company. This is your sales pitch. Use the opportunity to show that you and your potential venture have the capacity to […]

However, in this new Internet age, strategic alliances between companies that are direct competitors are taking place. In such cases, one company agrees to buy services from the 2nd company to resell at a higher cost to company ones end customers. In such a case, a company located in a low cost country (like […]